| E-commerce Worldwide Sales Statistics | Data |
|---|---|
| Total number of people worldwide who shop online | 1,436,000,000 |
| Average annual spending per online shopper | $1,582 |
| E-commerce share of total global GDP 2016 | 4.28 % |
| E-commerce share of total retail sales in North America 2016 | 8.65 % |
| Average annual online shopping transactions per capita in Asia | 23.4 |
| Average annual online shopping transactions per capita in the U.S. | 19.3 |
| Year | Online Share of All Global Retail Sales |
|---|---|
| 2015 | 7.4% |
| 2016 | 8.7% |
| 2017* | 10% |
| 2018* | 11.5% |
| 2019* | 13% |
| 2020* | 14.6% |