valentines day statistics

Valentines Day Statistics

Valentine’s Day Statistics Data
Average annual Valentine’s Day spending $13,290,000,000
Number of Valentine’s Day cards exchanged annually 180 Million
Average number of roses produced for Valentine’s Day 198,000,000
Percent of Valentine’s Day cards bought by women 85 %
Percent of all flowers purchased by men 73 %
Percent of women who send themselves flowers on Valentine’s Day 14 %
Amount the average consumer spends on Valentine’s Day $116.21
Percent of consumers who celebrate Valentine’s Day 61.8 %
Percent of women who would end their relationship if they didn’t get something for Valentines day. 53 %
Average number of children conceived on Valentine’s day 11,000
Gifts Most Often Given on Valentines Day (Allowing for multiple gifts given) Data
Candy 47.5 %
Flowers 34.3 %
Cards 52.1 %
Jewelry 17.3 %
Dining / Eating Out 34.6 %
Clothing 14.4 %
Gift Cards 12.6 %
Other Gifts 11.2 %
Valentine Related Business Statistics  
Number of locations producing chocolate and cocoa products 1,233
Number of people employed by the these establishments 38,794
Revenue of domestically cut flowers $403 Million
Number of florists nationwide 24,600
Number of people employed by florists 123,600
Number of jewelry stores in the U.S. 27,484
Annual revenue from jewelry stores $2.2 Billion
Relationship Statistics  
Ratio of single men in their 20's to single women in their 20's 1.2 to 1
Ratio of sinlgle men 65 or older to single women 65 or older 0.33 to 1
Number of dating service establishments nationwide 904
Average number of marriages annually 2.16 million
Statistic & Data References
Sources: Retail Advertising and Marketing Associatio, Valentine's Day Consumer Intentions and Actions Survey
Date research was conducted: January 24th, 2016