E-Commerce / Online Sales Statistics
Statistic Verification
Source: U.S. Commerce Department, Forrester Research, Internet Retailer, ComScore, Inc.
Research Date: October 9th, 2014
Most brick-and-mortar retailers are scrambling to get a piece of the online market. Every year more and more people become accustomed to the idea of making a purchase online. This really drives home how important an e-commerce business website is for anyone selling a product or service. Shopping is one more thing the internet has changed forever.
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Year U.S. Online Sales (Combined) Sales Made Via Mobile Device
2017 Projected $440,400,000,000 $114,500,000,000
2016 Projected $392,000,000,000 $98,120,000,000
2015 Projected $347,000,000,000 $76,410,000,000
2014 $304,100,000,000 $57,790,000,000
2013 $263,300,000,000 $42,130,000,000
2012 $225,300,000,000 $24,780,000,000
2011 $255,600,000,000  
2010 $172,900,000,000  
2009 $155,200,000,000  
Year Global Online Sales
2013 $1,250,000,000,000
2012 $1,000,000,000,000
2011 $763,200,000,000
2010 $680,600,000,000
Top Consumer Reasons For Shopping Online Percent of Survey Citing Reason
Time Saving 73 %
More Variety 67 %
Easy to Compare Prices 59 %
No Crowd 58 %
Lower Prices 55 %
Spend Less on Gas 40 %
Less Taxes 30 %
Other 3 %
Online Shopping Statistics Percent
Percent of online user who have made an internet purchase 87 %
Percent of online user who have made a purchase multiple times 59 %
Percent of retail sales that are made online 9 %
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