Swimwear Industry Statistics
Statistic Verification
Source: NPD Group
Date Verified: 3.28.2012
Swimwear Industry Statistics Data
Global annual swimwear industry revenue $13.25 billion
Annual US spending on women’s two-piece bathing suits $8 billion
Average price for a woman’s bathing suit $24.26
Average price for a men’s bathing suit $15.62
Number of bathing suits owned by the average American woman 4
Swimwear Market Share  
Women’s swimwear 70 %
Men’s swimwear 17 %
Girls’ swimwear 10 %
Boys’ 4 %

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