pinterest company statistics

Pinterest Company Statistics

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Pinterest Company Statistics Data
Total number of Pinterest users 73,500,000
Number of daily visitors 1,360,000
Percent of Pinterest visitors that are mobile only 35 %
Number of Pinterest business accounts 575,000
Monthly Pinterest pageviews 2,500,000,000
Pinterest investment funding since launch $564,000,000
Current Pinterest valuation $3,800,000,000
Number of Pinterest employees 225
Percent of American online adult women that use Pinterest 44 %
Percent of American online adult men that use Pinterest 28 %
Pinterest user with the most followers : Joy Cho 13,352,000
Pinterest brand with the most followers : Nordstrom 4,400,000
Pinterest User Behavior Statistics Data
Percent of Pinterest users that use it daily 23 %
Average time spent on Pinterest per visit 15.8 minutes
Average time spent on Pinterest per month 98 minutes
Percent of Pinterest users that consult it while making in-store purchases 52 %
Percent that use Pinterest over browsing catalogs 49 %
Percent of users that try a Pinterest-inspired activity monthly 64 %
Average sales order for website visitors referred by Pinterest $58.95
Percent of online shoppers that bought something from a recommendation on Pinterest 47 %
Percent of all Pinterest pins that come from Etsy.com  
Pinterest User Demographics Percent
Female 68.2 %
White 32 %
Hispanic 21 %
Black 12 %
U.S. Based 60 %
Household income under $30,000 10 %
Household income between $30,000 – $75,000 29 %
Household income between $75,000 – $100,000 27 %
Household income over $100,000 28 %
Users by Select Country Users
India 2,400,000
Mexico 1,600,000
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Statistic Sources & References
Sources: Pinterest, Business Insider, Statistic Brain Research Institute
Content Author: Statistic Brain

Date research was conducted: June 23, 2015

Pinterest Company Statistics

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