pinterest company statistics

Pinterest Company Statistics

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Pinterest Company StatisticsData
Total number of Pinterest users73,500,000
Number of daily visitors1,360,000
Percent of Pinterest visitors that are mobile only35 %
Number of Pinterest business accounts575,000
Monthly Pinterest pageviews2,500,000,000
Pinterest investment funding since launch$564,000,000
Current Pinterest valuation$3,800,000,000
Number of Pinterest employees225
Percent of American online adult women that use Pinterest44 %
Percent of American online adult men that use Pinterest28 %
Pinterest user with the most followers : Joy Cho13,352,000
Pinterest brand with the most followers : Nordstrom4,400,000
Pinterest User Behavior StatisticsData
Percent of Pinterest users that use it daily23 %
Average time spent on Pinterest per visit15.8 minutes
Average time spent on Pinterest per month98 minutes
Percent of Pinterest users that consult it while making in-store purchases52 %
Percent that use Pinterest over browsing catalogs49 %
Percent of users that try a Pinterest-inspired activity monthly64 %
Average sales order for website visitors referred by Pinterest$58.95
Percent of online shoppers that bought something from a recommendation on Pinterest47 %
Percent of all Pinterest pins that come from Etsy.com 
Pinterest User DemographicsPercent
Female68.2 %
White32 %
Hispanic21 %
Black12 %
U.S. Based60 %
Household income under $30,00010 %
Household income between $30,000 – $75,00029 %
Household income between $75,000 – $100,00027 %
Household income over $100,00028 %
Users by Select CountryUsers
India2,400,000
Mexico1,600,000
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Statistic Sources & References
Sources: Pinterest, Business Insider, Statistic Brain Research Institute
Content Author: Statistic Brain

Date research was conducted: September 23, 2017

Pinterest Company Statistics

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