| Statistic Verification |
| Source: Pandora, True Knowledge |
| Date Verified: 7.31.2012 |
| Pandora Internet Radio is an automated music recommendation service and “custodian” of the Music Genome Project whose service in full is only available in the United States, with limited access in Australia and New Zealand. The service plays musical selections similar to song suggestions entered by a user. The user provides positive or negative feedback for songs chosen by the service, which are taken into account for future selections. Over 400 different musical attributes are considered when selecting the next song. These 400 attributes are combined into larger groups called focus traits. There are 2,000 focus traits. Examples of these are rhythm syncopation, key tonality, vocal harmonies, and displayed instrumental proficiency. |
| Pandora Statistics | |
| Number of unique monthly visitors to Pandora | 16,763,000 |
| Number of registered users to Pandora radio | 80 million |
| Number of hours streamed on Pandora last year | 3.9 billion |
| Number of musical attributes Pandora uses to generate personalized stations | 400 |
| Number of contemporary artists featured on Pandora radio | 20,000 |
| Total number of unique stations an individual user can create | 100 |
| Number of years Pandora operated before it became profitable | 10 |
| Number of hours monthly you can listen to Pandora radio for free | 40 hours |
| Total annual cost to have unlimited Pandora radio use | $36 |
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