Apple Watch Sales Statistics

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Apple Watch Sales Statistics Number Sold
Total number of Apple Watches sold 18,250,000
Number of Apple Watches pre-ordered 724,000
Total number of Apple Watches sold in the first 24 hours 903,000
Sales by Watch Size Percent of Sales
42mm Apple Watch 69 %
38mm Apple Watch 31 %
Sales by Watch Case Style Number Sold
18-Karat Yellow Gold / Rose Gold Case 2,475
Watch Sport Space Gray Case 1,843,000
Silver Aluminum Case 1,875,000
Stainless Steel Case 1,590,000
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Apple Watch Most Popular Band (Based of Twitter Hashtag Index) Percent
Milanese Loop 17.5
Black Modern Buckle 15.6
Link Bracelet 8.3
Space Black Link Bracelet 8.1
White Sport Band 7.9
Midnight Blue Modern Buckle 7.6
Black Sport Band 7.4
Stone Leather Loop 6.2
Bright Blue Leather Loop 4.8
Black Leather Loop 3.9
Blue Sport Band 3.6
Brown Modern Buckle 2.4
Pink Sport Band 2.2
Black Classic Buckle 1.8
Green Sport Band 1.4
Soft Pink Modern Buckle 0.8
Light Brown Leather Loop 0.5
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Statistic Sources & References
Sources: Apple, Foxconn
Content Author: Statistic Brain

Date research was conducted: July 21, 2016

Apple Watch Sales Statistics

Physical Technology
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